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CASE STUDY
Summary
Client
Price Kart
Industry
Online Tool
Page Visits
1.2 Million
Goal completions
+100%
Challenge
Pricekart is a product search, price comparison and discovery engine that helps users find exactly what they are looking for from the latest to the most trending products.
Pricekart was a new launch, but even well-established competitors (e.g. Amazon) were a huge challenge to go up against.
Our Approach
We started with a comprehensive technical SEO Audit to make sure their site is set up to be frequently crawled by the search engines. Then we consistently worked on optimising the on page content to encourage visitors to convert.
Our content distribution strategy, which included press releases, guest posts, and newsletters, helped us earn contextual backlinks.
We then set up dynamic search ads to drive new users & focus on conversions / revenue whilst improving the brand awareness & reach through social media channels like Facebook, Instagram & Twitter.
Results
Average Position, Average CTR, Total Impressions, and Total clicks
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