GreenOpia is a new company that provides a wide range of products for self-care, including skincare, bathing essentials, hair care, daily health supplements, and essential oils.
They were looking to expand its Direct-to-Consumer E-commerce Division. The internal marketing team had been primarily utilizing Google Search, Display, and Shopping Ads for driving traffic to the e-commerce website and generating revenue but their results were, average so they sought out an agency partner that would help them grow and scale.